As part of SUPERFUTURES at Selfridges – where we’re trying on new lifestyles and experimenting with new ways of being that are kinder on the planet – we called upon two children from our SUPERMARKET launch, Niyah and Theo, to pen a poem to Mother Earth.
The children’s poems were then brought to life by Benjamin (aka Decoy), our current artist-in-residence at Picton Studios, our live-in studio-flat that supports up-and-coming creatives with a six-month-long free tenure in London. His otherworldly digital artworks were a natural fit for our SUPERFUTURES theme, while his collaboration with the children symbolises how creativity, imagination and generations working together will be key in redesigning a future that’s kinder to people and nurtures the planet.
Scroll on to hear from the next generation about their hopes for the future and to discover our top ways to be more planet-friendly under our bold sustainability initiative Project Earth.